In this episode of the BigMikeFund Podcast, Mike welcomes Harrison Hall, a Dallas-based real estate investor, entrepreneur, and event creator with a unique blend of passions: music, real estate, and mental health advocacy. From launching a $58M real estate team to founding Elevate Event Series, Harrison has built a career that bridges business, creativity, and community.
He shares how he’s turned his personal journey with ADHD and bipolar disorder into a mentorship framework for real estate professionals—focusing on mental focus, content creation, and event-driven networking. Harrison also dives into the state of the Dallas–Fort Worth new construction market, why events matter more than ever, and how blending art, music, and business can spark real connections.
Harrison Hall is a real estate investor, entrepreneur, musician, and founder of Elevate Event Series. Since 2018, he’s built successful ventures in luxury real estate, new construction, and content marketing, while also becoming a community builder through events that combine fashion, art, music, and networking. Passionate about mental health and mentorship, Harrison coaches agents and brokerages on focus, content, AI, and event strategies to grow both personally and professionally.
HIGHLIGHTS OF THE EPISODE
00:00 – Welcome to the BigMikeFund Podcast
00:25 – Meet Harrison Hall: real estate, music, and creativity
01:17 – From Detroit to Dallas: building Elevate Locating and a $58M team
02:02 – Discovering music, teaching, and mental health advocacy
02:45 – Inside Harrison’s six-month mentorship program for agents
05:01 – Staying focused with worksheets, habits, and daily planning
07:15 – Mental focus: cutting through noise with short-term goals
08:23 – Dallas–Fort Worth new construction market update
11:12 – Luxury spec homes, affordable housing, and builder margins
13:42 – Why builders keep building: speculation, risk, and future demand
17:01 – Corporate relocations fueling luxury housing demand
19:14 – Harrison’s passion for events: “make networking fun again”
20:56 – Blending music, fashion, art, and mental health in events
22:36 – Creative event examples: fitness demos, mindfulness, adult Legos
23:42 – How to follow and join Elevate Event Series
25:32 – Favorite books & lessons: The 1% Rule, Psychology of Money, and more
27:45 – Final thoughts: finding your way to consume and apply knowledge
If you found this episode substantial and want to dig deeper into real estate, or maybe you want to discover better investment opportunities, be sure to check out www.tempofunding.com.
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Full Transcript:
Intro: Welcome to the BigMikeFund Podcast, where you’ll learn about advanced wealth building strategies from real estate investing to creating massive ROI and secure retirement profits. So pour yourself a cup of coffee, grab a notepad, and lean in. Because Big Mike has got the mic, starting now.
Mike Zlotnik: Welcome to the BigMikeFund Podcast. I’m the Big Mike, Mike Zlotnik, and today it is my pleasure and privilege to welcome, Harrison Hall. Hi Harrison.
Harrison Hall: Thank you for having me on. I’m so excited.
Mike Zlotnik: Thank you for coming on the podcast. And you are a rockstar real estate investor. You are both into music and into real estate, and, probably play some rock music. How are you?
Harrison Hall: The one and only. I dabble in both, and yeah, music’s my passion real estate is, has been my, my go-to for the last eight years and, I just kind of try to combine the two in a fun, interesting, unique format that I don’t know it’s ever been done before.
Mike Zlotnik: That’s really cool. Tell folks a little bit about you. I know you hail out of Dallas-Fort Worth area, but tell us your story.
Harrison Hall: Yeah. So, I’m actually from Detroit, Michigan and moved out to Dallas in 2016. Started my first company in 2018 called Elevate Locating. So we helped people find luxury apartments in DFW and when interest rates changed and dropped in 2020, it was actually cheaper for most of my clients.
To, purchase rather than rent. So we tailored a lot of our marketing towards that in 2020, by 2021 we were a $58 million team, 28 agents. And, I had everything that I wanted and life, and I also just didn’t feel fulfilled inside. And so I had to kind of go on a journey the last couple years to figure out what that exactly is.
And, in that process I discovered music. I discovered my love for art and, and really my, my love for teaching and coaching, rather than being in production. So the past, the past two years, I’ve really been in the content space, in the marketing space, just trying to learn everything that I can about, content and marketing and, and, and, and, and how to apply them to the real estate market.
And then just been on a mission to throw events to meet as many people as possible in the DFW area. And so, I’ve now combined those into one coaching and training program that combines, oh, also mental health is a, is a huge thing for me. so I am bipolar A DHD. And so for me, I get started on a lot of projects and then my downs will hit and I have to, Kind of like not lose what, you know, all the momentum that I’ve had. So I’ve developed a program for myself to, make sure that I stay on track and focus. And so I’ve been doing a lot of mentorship with that program. And then the, the real estate program starts there, to try to stay organized on everything.
I think be able to manage a bunch of tasks at once and not lose your place, especially when stuff gets busy. As a real estate agent, it’s so important. So I have, that’s a part of the program, the real estate program. Then we go into content creation itself, and then how to organically engage your audience through, through the content that we teach you how to create.
Then we go into AI optimization and, vendors and how to create your own podcast just like we’re doing today. and, and how that can help you with vendors and get a lot of the content paid for. And then, I’m really big in the event space here. I love events. Events are my favorite thing. I have an event addiction as my family would say.
And so then we go into teach you how to create your own events. And then finally, the last one is the new construction niche, which is kind of how you and I got connected. I’ve been in the new construction world and, helping fund projects now for the past, four or five years. from just my relationships that I’ve built and so I really understand and know the new construction niche pretty well.
And so. That is the final, the sixth month of the program. So it’s, it’s a pretty cool comprehensive program specifically for brokerages, that want to use it as a recruiting tool. And, I’ve been building it now for quite some time and, finally ready to launch and release. And we’re, we’re piloting it here at the KW Urban Offices, in, in Dallas.
And so that’s, that’s pretty much me in a nutshell.
Mike Zlotnik: Wow. That’s a lot, a lot to unpack. Yeah. So, let’s, let me just, ask you a couple of quick questions. first questions. How do you stay focused? So we, we’ll talk about mental focus ’cause it’s important. For everyone, in their day, in day, day, day out lives.
It’s just very difficult to get distracted whether you have any kind of, condition or you think you have a condition it’s diagnosed or self self-diagnosed, many people lose focus. So how do you stay focused on projects that is just difficult to stay focused? Do you have any mental tools or.
Harrison Hall: I, so I, that’s what I, I mean that, that’s weak.
That’s month one of the program right? Is, is how to even manage all the tasks that, that come at you every single day. And so, for me, I’m definitely guilty of squirrel. See this thing? Go to that project. So, so I really, try to stay com on my weekly worksheet. So I’ve developed a weekly worksheet that combines, my personal mission, healthy habits.
So I’m big on, healthy habits to keep me focused. So, meditation, writing, reading, And then, and then a daily, I have a daily plan. Every morning I wake up and I, I, I write, I have a daily worksheet that I’m either moving tasks that I don’t think I’m gonna get done to the next day, and then creating a worksheet of, Harrison, this is what you’re gonna get done today and you’re not gonna do more, and you’re not gonna do less.
And this is what we’re gonna get done. And if I don’t get it all done, I move it to the next day. For me, it’s taken me years to kind of take my brain and bring it down into this, you know, this weekly worksheet that I, that I complete every single week. but that’s how I stay on track and organized.
And it, it’s a, it’s an ever evolving process. It, by no means am I, am I, you know, have it all figured out or, or, you know, I don’t go off sometimes and, and do something that may not be, in that, in that program. But I, I do, I do try to stay. centered here through, intentional writing out and designing your life.
That, that, that’s the best way I can describe it.
Mike Zlotnik: Yeah. Appreciate you sharing by the way. That is a very simple and actually very powerful technique. I’ll just add one comment. I was listening to, Mr. Wonderful Kevin O’Leary. He was talking about Steve Jobs and how he was, 80%, focus on 20% noise.
So it’s, it’s basically information versus noise. And it’s the same thing. You, when you wake up every day, you should know what you wanna accomplish in the next, let’s call it 18 hours, not two weeks out, not a month out, but really raise a focus on today and that that can help. So it sounds like you, you, you have a little different technique, but the concept is still the same.
Is, Short term, raise a focus on, the what’s important versus the noise. ’cause there’s a lot of noise. Yeah. a any other quick, quick, suggestion on that front? And then let’s move, to the, the concept of just come a little bit of new build. I know I’m gonna jump around a few topics. Mm-hmm. I’m just curious what’s happening right now in Dallas Fort Wharf with new construction?
It’s been, you know, it’s, it’s been a hot market. there’s been a lot of growth, within inbound migration and, are we seeing good amount of housing starts? Any other industrial starts? Just what, what’s happening in the Dallas Fort Wharf today? Interest rates are still recording this, you know, middle of the summer, just rates are high.
we still have ways to go before interest rates sort of come down. are people building, the new starts are beginning to pick up again. What’s, what’s happening?
Harrison Hall: I mean, people are definitely building, you know, I think, I think new construction is probably the. Best Buy right now from a, from a buyer’s perspective, you know, I’m currently shopping for a house and I’m only looking at new construction, to be honest with you, because they, they are dropping, they have such great incentives from a financing perspective, and then they have more margins on price.
I, I mean, the, the, the reality is right now in the market, like stuff is sitting, like everything is sitting. And so, You know, I, I, I, I, and people are
Mike Zlotnik: building, so stuff is sitting and people are building. So that, that kind of like,
Harrison Hall: I, yeah, I, I don’t think, I don’t think it’s gonna, I don’t think people are gonna stop.
I don’t pe I don’t think these builders, you know, the ones that I know at plan on stop stopping building anytime soon. I think margins are getting compressed and, stuff is sitting longer and, and honestly, some of these builders. May, you know, they’re definitely not gonna hit the profits that they once were hitting.
But a lot of these profits were pretty inflated during, you know, during, you know, I mean, right after COVID 20 21, 20 22, these builders were just making ridiculous margins. So I, I mean, I think the builders are still profitable. I just don’t think that they’re making as much per build as they used to be.
And, It’s a tough, it’s a definitely a tough, I, I mean, I don’t, I can’t speak for everywhere else in the country, but here right now, the listings are, it’s tight. Like there’s, there’s a lot of stuff is sitting, there’s a ton of competition and it’s definitely, it’s definitely gotten, like I said, the margins have been compressed a bit, but I don’t, I don’t think people are really stopping building, at least not, at least not the.
The boutique, you know, spec builders that I’ve seen, they’re still, they’re still picking up, properties and still, I mean, it’s their profession. They have to, if they’re not building, they’re not making money. So I think they, they’re taking less of a margin, maybe a little bit more risk. and that, that’s what I’ve seen.
Mike Zlotnik: Yeah, I appreciate the wisdom. you know, it’s so. Accurate. I, I had a call yesterday with a good friend. He’s in Salt Lake City Market, and he’s an active, real estate guy who does a lot of things, fix and flips, wholesaling, whole tailing building, et cetera, et cetera. His observation was exactly spot on, as yours said.
profits in 21, 22 were record profits. Volume was record volume, so people were selling product, at prices better than they anticipated. And they were just rolling in the dough, very happy. but now it’s half the volume, if not worse. Mm-hmm. And the profit margins really shrunk for the developers.
But as a buyer, if you can negotiate and get into a good, product or new construction. Yeah. Maybe kind of buyer’s markets everywhere. Right. And real estate today, if you are a buyer, commercial or residential. if you have the money, yeah. You, you, you have the power, right? That’s, that’s what’s happening when, when the inventories are increasing and the sellers are, you know, shrinking their profits.
Usually it’s a good thing for the buyers. Yeah. for, for some sellers it’s maybe selling. If you break even, you are already happy. Right. And the all depends on circumstances. so. Great. What are you doing on the, you know, on the, on the, on the business side, obviously you’re looking to buy personally, but are you seeing, new, you still seeing new starts?
People have a lot of product. I guess they, they start now something they’re gonna deliver in a couple of years. So from that perspective, I, I’ve heard that especially, you know, the Sunbelt, you know, taxes obviously the starts today because, there’s been very limited starts, well last starts in the last few years.
Delivery is still coming forward. The inventories need to be absorbed and that absorption process has taken place. But in a few years from now, if you start delivering, let’s call 27 and beyond, they expect it to be shortage. So I’m just curious, any quick comments on this? So builders are just building anyway because it’s their business, because they feel future is better.
Just temporary, difficult market conditions. And then we’ll move to the next topic. Maybe we’ll talk about events, what kind of events you put on. Just give some final comments on the, new construction in the Dallas Fort Wharf.
Harrison Hall: Yeah, I, I, I mean. I, I, I, I mean, are they, have they maybe slowed down a bit?
Yeah, but I, I, I, people are still, I mean, talk about, you know, a lot buying right now is a lot easier, I feel like for, for builders, you know, than it was, there’s still guys that are gonna take a risk. There’s still guys that are gonna speculate, and that’s where the speculation comes, right. Is there gonna be a big boom in two years?
that’s where you’re gonna hedge your bets. And, if the numbers make sense now to build, then you know, I think a lot of people are, are thinking in two years that just based on appreciation and and possibly interest rates dropping, that there’s people that are gonna be buying and again. Like what I’ve seen personally from the builders that I know, it’s their business.
So they’re not gonna stop and slow down their business. They’re used to their profits. They’ve, they’ve eaten pretty well for the past couple years. and, and this is not, I’m not talking about. I am not talking about, you know, big, you know, big time box builders. I, I, I wouldn’t, I wouldn’t know. you know, I wouldn’t know that market as well.
I’m talking about specifically spec builders. One of my previous clients was the Crutchfield Custom. and he does a master class. On building and, and I mean, I know they’re starting new projects all the time. how big are, how
Mike Zlotnik: big are these projects? Just gimme an example. they’re,
Harrison Hall: they’re about like, you know, 1.4 to $1.5 million, anywhere.
You know, 1.4, 1.5 to. To 3 million, $3.2 million spec homes is, is kind of the range that he plays in. and so a lot of these, so
Mike Zlotnik: completed product is between one and a half to $3 million product, right?
Harrison Hall: Correct. Yeah. That,
Mike Zlotnik: that’s not an affordable, you know, a working class type of a house. It’s more of a higher end.
Harrison Hall: Yeah.
Mike Zlotnik: Luxury.
Harrison Hall: Luxury. The luxury spec, home build market is where I, I, I know most of it. I don’t the affordable housing. I feel like the affordable housing in Dallas is. Is moving actually pretty quickly. Anything under 400,000 seems to be moving, you know, pretty, pretty quickly. I feel like a lot of the stuff that he’s building is sitting, but again, the margins are so big on these luxury homes that you’ll, you’ll, I mean, if you made two 50 instead of 500, you still make two 50, you know, or, or a hundred instead of 500, you still made a hundred thousand dollars.
And if you’re building 10, 15 spec homes, then. You’re still making good money, I think is, is is their mindset. I I, I, I haven’t seen, I haven’t seen these guys really slow down, maybe slow down a little bit, but as far as, like completely stopping or shutting down building, again, it’s their business. What else are they gonna do?
Mike Zlotnik: Yeah, I hear you. I, I only have this comment. I, I understand it is something that they, they’re doing because they’re used to doing it, but it is, and you, you, you said this. They’re speculating, unfortunately, they’re taking a speculative risk that they’re gonna be able to deliver the product and get the, the prices and transact and the margins could come under pressure.
So that luxury build space is always been most profitable in good markets and a little bit, you know, danger zone when the markets turn around because affordability is not there as interest rates are high. People can’t afford them. you need, I guess you need inbound migration. You need like JP Morgan and Chase to move corporate headquarters from New York City to Dallas, right?
Something like this. You hear these conversations where, big banks, corporate, players with significant footprint. moving headquarters into Texas to reduce their corporate tax bill. And when this happens, you get executives moving over. Yeah. And these are the folks who buy these $3 million homes. I didn’t, I didn’t say 20, 30, $40 million homes.
These are not mentions, but you know, you’re talking about bankers that make, let’s just call them, four or five, $600,000, right? Who can afford those, those, those $3 million homes? Think about it, right? So interesting. I appreciate you sharing. and and, and I mean,
Harrison Hall: I mean, to piggyback on that like 2026, I mean, you are getting the, you are getting BlackRock moving then making an entire.
Stock exchange right here in DFW. So I think, I think a lot of the speculative, you know, luxury market is, is there’s, there’s, there is stuff moving here. I mean it’s exactly,
Mike Zlotnik: you, you had a live example BlackRock. I, I knew that there were, I was gonna say Blackstone, but it wasn’t Blackstone, I guess BlackRock, which is also significant player moving their corporate headquarters to, Dallas.
This strand, makes sense. I mean, living in New York. Of people don’t wanna pay New York City, Texas. It’s just, it’s insane. How expensive. and you can do the same and live in a, you know, more business friendly state. So from that perspective, the trend likely gonna continue, maybe, probably to some degree, right?
I mean, there’s still incentives that people to stay in New York, but there’s also incentives to move and that, that creates some demand in, in, in these luxury homes. Let’s move on to events. What kind events do you put on? My favorite
Harrison Hall: topic. Now we’re, now we’re talking fun. Yeah. Yeah. Your
Mike Zlotnik: genius though, something you love, you, you’re passionate about it, right?
Yeah. so what kind of events do you put on? How often is it music, is it real estate? Is it educational? Is it all of this? Just curious.
Harrison Hall: Yeah. everything in one, so the, the format, it’s food, fashion, art, music, networking. So I’ve done everything from. a fashion show that featured mermaids to, a event called Home Fest that I did for Keller Williams that was motivational for all the realtors here.
we spoke on mindset and, and just, getting ready for 20, 25 or 20. At the time, it was 2025 goals. we had motivational speakers. I had a mindset guru. And then, I, I, my, my tagline is, make networking fun again. because I, I feel like a lot of these, I feel like a lot of these events I go to are very boring and, And, you know, they’re just regular, either regular networking events or super educational. And so I’ve been on a mission to kind of merge the two with a lot of fun, you know, DJs, fun people, fun times, but then also a, you know, intentionally we are here to network and, you guys can go to all the other, you know, educational stuff.
From the speakers that are, are, you know, speak, you know, I give ’em like four to five minutes to kind of talk about, just reminder of mental health. Like what, what their, why we’re here in the first place. That, that’s the previous one I just did on, on Sunday was it was a mental health event. So we had, we had a, a moment of mindfulness, kind of like a, a mindset guru who came and spoke.
We had a, a mental health speaker who came and just gave us quick five minutes. I spoke a little bit about the, like I said, the bipolar A DHD and, and the program that I’m, I’m looking to, continue to spread throughout. I mean, not just DFW but throughout the planet. And, and then we had a, actually a fitness.
We, you know, touched on the fitness a little bit because you can’t out perform how you feel. And so as a display for the fitness, we had a, a fitness model. She did 25 squats with a human on her back. So, wow. Just. Just, just, you know, fun, you know, fun moments and, and also vendors. So I try to curate, each event with some vendors that are, you know, relate to the topic.
So we had, a, a, adult Lego company. That was there to just kind of, you know, sometimes mental health and you just need a break. You just need a break from the nine to five grind. So this was, you know, come get creative. we had some adult Legos there. Tidy up is one of our, cleaning partners.
So if you don’t have a clean house, I know, like me, I hate cleaning. And if you have a clean house, it, it makes everything better. So, we had tidy up there then we had a, a, a great brand called Fittest Stick. They do, they are like very vegan. And, protein, protein, like protein bars. And then we had a juice company.
So I just try to curate like one of a kind events that bring people together, that generate business for everybody involved. And, I just, you know, I’m obsessed. I love it. It’s so fun for me. I, I, each event it kind of grows on, on each other. I’ve done now. Over a hundred like micro events just in the past couple years, from having a content house of my own to doing these larger events and, that that’s, you know, that’s my favorite thing to do is, is, is bring people together.
They, they are a lot of work and there is like a post event hangover. Like this week I, I’m like, why do I feel so off? And it’s just, it’s, it’s. Even, even when I don’t go so big, there’s still, it’s still exhausting and, but, but all worth it at the end of the day.
Mike Zlotnik: Yeah. I appreciate you, sharing this.
It’s, it’s a lot of work. I mean, I attend events, conferences, and it’s time, it’s, it’s, it’s, it’s energy consuming too. Even attend now if you have to organize, you have to have everything looking perfect. All the vendors have to be there. All the performers, all the speakers. And, do you run them mostly in the Dallas Fort Wharf area?
What’s the, on the wood umbrella? Is there a website? How do people find these events to attend? What, how do you, do you have a good website to go to?
Harrison Hall: Yeah, we have, I mean, it’s mostly marketed through my Instagram, so, @harrison.elev8. So, that’s mostly how I market it.
The website is under construction. we’re kind of migrating to a, a new CRM here. From our previous CRM long story, but, but basically we’re revamping and remigrating the website, but it is elevate event series.com. But right now there’s, there’s, don’t go there ’cause there’s, there’s nothing up.
And, so yeah, they each, each event itself, we kind of curate its own website as it is its own landing page. So right now, we just got done with our prev, our last one, and, we’re, we’re revamping. I, I don’t have anything, no announcements right now. Again, I’m in post event day, so I’m gonna just take a little break and re.
recalibrate here and, plan our next one, coming up. But, really to follow and to follow along with everything that we’re doing is, just my personal Instagram. I, I, I post everything on there and, and we get pretty solid, you know, usually between. I mean anywhere from a hundred to 300 people, usually, typically at events now, which is pretty good.
and, yeah, that’s, that’s the best way. Again, it’s Harrison, Harrison.elev8
Mike Zlotnik: Yeah. I appreciate you sharing, get, social media is a great platform to get people. any final thoughts, any good book, any podcasts you listen to? just, just quick final thoughts.
Harrison Hall: Any good book?
I have a list. I really, in my program, I teach reading, right? But I would not say I sit down and read, I’m more of a audible listen to in the car, listen to on a walk. I, I, currently, what am I reading currently? I, I just read. I just read the, what was the, what’s the name of that? The 1% rule?
That one was freaking amazing. What’s the, I, I, I’ll find that offer au author for you guys. it was called the, the 1% Rule. Yeah, the 1% Rule. That was a really good one. I just finished The Psychology of Money, another great one that talks about it and, and. That’s probably the most real estate related topic is just investing of your, of your capital and how, you know, these guys like Warren Buffet and these, you know, they, they just won consistently over time.
It wasn’t like taking big giant risks, because it typically, from what the book says and probably what everyone has seen, the, the guys that make. Tons of money right away and, and invest, you know, in these high, high, you know, high, high risk assets typically burn out and the guys that are slow and steady win the race.
So that was a really good eye-opening one for me. And then I, currently, I’m reading one on the, the music industry, just learning a lot about the music business and how it works and operates be coming from the real estate business. and, and trying to, to innovate and, and go through that route. So I’m, I’m reading, I’m reading one called, everything you need to know about the music Industry, tho those are the three books that I’ve, I’ve read so far this year.
Mike Zlotnik: Cool. I really appreciate sharing. I, by the way, I concur with you. You don’t have to, you know, for some people love reading. I, I consume the same way you consume. I walk and I listen to Audible. So when you said that as like music to my ears, that’s, that’s absolutely the right way to do it.
Harrison Hall: Check out and elevate your lifestyle program.
I check that if I listen to even five minutes a day, that’s a checkoff for my reading for the day. So.
Mike Zlotnik: Listen, different people consume information differently. some people consume really, really good, through listening. Some people consume through reading. Some people consume through visual. Of course, the impact is different.
but just in my view, find the works for you. Consume.
Harrison Hall: That’s it. You know, find what works for you is the biggest thing.
Mike Zlotnik: Thank you, Harrison. Thank you for coming on the podcast. Thank you for sharing. Thanks, Mike.
Harrison Hall: Thank you. Thank you.
Mike Zlotnik: Appreciate your wisdom. Good luck with your, events. I gotta attend one of these days.
It’s kind of like you talk about them. It’s, these are exciting events, so keep me, keep me posted. Done.
Harrison Hall: You’ve never been to one like it, there’s nothing like it on the planet. And, we definitely need to have you maybe as a guest at, at one of our next ones.
Mike Zlotnik: Yeah, that would be awesome.
Harrison Hall: Yeah.
Mike Zlotnik: Thank you, Harrison.
Harrison Hall: Thank you so much. Appreciate you.
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